I work on communication and marketing projects for mobile and tech companies.

Paid content strategy: building up blog posts promoted via Outbrain as a new user acquisition channel for classical music streaming app IDAGIO.
Over the course of 9 months, I also developed a messaging startegy for DACH market and set up and ASO process with the team.

Phiture Logo Core

Over the course of 1.5 years, I built up Mobile Growth Stack ( as a leading industry publication. I was involved as an editor and project manager for the Advanced App Store Optimization book (, and worked on ASO for clients such as Lidl, Headspace, and Kayak.

“Regina’s strategic advice, feedback and creative input on thought-leader content and mobile frameworks was instrumental to turning Mobile Growth Stack into a leading publication for mobile experts.”
“Thanks to Regina, I was able to effectively increase the impact of my concepts and ideas.”
–Andy Carvell, Partner at  Phiture

“As an editor, Regina shaped the content structure and format of the ASO book. Her valuable input and expertise helped to make the book into the leading resource for the ASO industry.”
–Moritz Daan, Partner at Phiture, author of the Advanced ASO book

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Miri Growth
New strategic positioning for London-based mobile performance agency Miri.

“Regina has a great understanding of the market and really grasped our needs, and what differentiates us. Working with Regina resulted in the definition of a strong narrative and a core messaging that Miri Growth uses when communicating with their clients.”
–Adam Turowski, co-founder Miri Growth

Messaging and strategic editorial plan for SaaS product targeted at games industry.

“Regina’s work on our messaging provided ROCKIT with the ‘magic touch’ to raise awareness and create excitement about our SaaS product. Her strategic editorial plan became a key element in our marketing roadmap. I highly recommend working with her.”
–Frank Schwarz, CEO ROCKIT

Editor for the LiveOps bible, a 90p. content marketing project highlighting Playfab’s expertise in live operations.

Developed messaging and communication launch plan for blockchain based equity fundraising platform Neufund.

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